Hong Kong Jockey Club
WeChat, Mobile Game, Interactive
Feb 2015
A WeChat game designed to engage with people who comes to Horse Racing Event. Users tilt their phones and control the super racing car left or right to complete the race in a given time. The game offers different incentives, including beverage coupons, so
4,000+
1,500+
3,500+
Nicole Lee, Erica Lau
Leman Kwok, Steve Chow
Stevenson Wan, Michael Tsang
Michael Tsang